There was a time when we all fought for Google Wave invitations. The anticipation was terrific, far greater than a new operating system, a new cell phone release, a major software upgrade that none of us could possibly exist without!
I run a course in cutting edge social media marketing, based largely on my own research and emperical evidence. I have so badly wanted Google Wave to succeed, to overcome all the shortfalls in Twitter, Facebook, You Tube etc by integrating them all under one platform … and then some.
And now, having one of the first Google wave invites, and being able to spread my enthusiasm to others close to me, my family, my friends, my business partners and students; by being allowed to invite others to the Beta version of Google Wave, I find myself questioning the lack of organic energy that’s supposed to build up to a new release of technology, certainly of what I have expected of GoogleWave.
There seems no follow through. My friends (or they used to be) have dropped the enthusiasm and contact and reverted to the good old email, twitter and other social media – Google Wave didn’t seem to make any king of wave in their lives. Could I have strange friends, or have I misled my friends, because my own expectations were not that real?